Innovative Theatres – Home Theater and Screening Room Design and Build

About us

Theater Design to Fit your Lifestyle

Innovative Theatres Inc. began in 2005 as an exclusive boutique home theater design firm in West Hollywood Ca. Within our first year we saw rapid growth and contracted for five projects in four states and three in Asia. After expanding our facility and bringing aboard key qualified craftsmen, we were able to complete the projects on time. We have since been designing, building and installing projects for architects, interior designers and clients world wide. 
Our single-point design, engineering & management stratagy turned out to be a tremendous success!


Innovative Theatres

What Defines Us

Our unique approach to engineering and management has attracted residential and commercial theater clients from all corners of the globe. As frequently noted by Innovative Theatres principal Keith Willis, “We are one of the few firms that have architectural and interior designers and audio and video electronics engineers working together.” Solving the inherent challenges of seamlessly blending fine design details with constantly developing electronics technology has proven to be a key element to our success.

Keith Willis

Innovative Theatres Inc. – CEO / Co-Founder |  2008-Present

As the principal, Keith orchestrates all company projects and is the main creative force in design and engineering.  Innovative Theatres, founded in 2005, holds a unique market position by offering a single source solution and project management of home theaters, screening rooms, design, and technology integration in the design/build industry.

Residential projects include a multitude of private theaters, recording studios, screening rooms and “smart home” automated systems for key executives in the entertainment industry including: Mr. Bruce Willis. Mr. Carroll O’Conner, Mr. Les Moonves and Mr. Lee Perlman.

Commercial project clients include: The American Film Institute (AFI), Paramount Studios, CBS Productions and others. Projects encompass the interiors, audio/video post-production studios and commercial theaters in Europe, Asia, South America, Canada and the U.S. Cinemas include design, installation, and project management of acoustics, interiors and automation.
Before forming Innovative, Keith toured with many musical acts and artists including Prince (the Artist),  Journey (Band), The Time (Band). Chick Corea (Musician),  Lee Ritenour (Band). His positions have included Tour ManagerRoad Manager, Sound Engineer and Guitar Technician.

Complete Design and Management

We Bring New Possibilities.
Napoli Theater Equipment
equipment rack
Design and Management to a Completed Project

Project Management and skilled technicians are a center point of our approach to Theater Design and construction. Upon the completion and approval of project plans, our team organizes all phases of construction, procurement, custom fabrication and on-site materials installation. 

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